Both Kobalt and AWAL have worked with an enormous range of artists, developing hundreds of careers. AWAL provides the help and support for any upcoming artists, including marketing, support and most importantly, distribution. Kobalt are similar to Absolute and provide a fill range of label services, whilst being a smaller aggregator for smaller artists/smaller budgets. Although, one of the best online music services is run by Kobalt Music called AWAL (Artists Without A Label). By using an aggregator, many artists will usually have a large team working behind them shaping their career. Whereas, for more established artists who already have slightly more media attention, an aggregator would probably be the better option due to the artist being able to decide what they would like to spend their money on, to gain more media attention. For a new, upcoming artist wanting to become more established and to get their music across all platforms, I think Tunecore would be the best option, due to having access to services such as YouTube royalties and the mastering service, LANDR. Distributors and Aggregators both have massive benefits, but I believe it is very much dependent on the level of your career as to which is the best option. Absolute Music is a service of which the pricing is discussed between the 2 parties, a wider rang of services can be extremely beneficial, due to the reach most artists want, hence Absolute being able to secure sync deals, plus much more! Absolute have worked with a wide range of artists, each with different successes, whilst also taking a lot less money than your average record label. Absolute Music offer label services whilst not being a label, offering digital distribution, budgeting and direct customer relationships. Tunecore won’t offer to give you more services, alike music aggregators, you will have to pay for these added extras. Tunneller is a service for new artists wanting to get more established and recognised. All of these services can multiply, but at the end of the day, an artist will collect 80% or more of all the revenue streams through Tunecore, if their music is being synced. Tunecore also offers a range of other options such as music publishing administration (£49.99 one off), royalty collection services from YouTube (£7.99) and audio mastering from LANDR (£6.99 per track), plus much much more. Their music is then distributed to the biggest platforms for entertainment, including the likes of Spotify, Apple Music, iTunes, Deezer and Amazon. Tunecore is an online distribution service where of artists subscribe using an annual fee of £19.99 (1st year) then £39.99 (following years) for an album or £5.99 for a single per year. Artists tend to use online tools in the form of either Distributors or Aggregators I’ll be looking at Tunecore (distributor), Absolute Music (aggregator) and Kobalt Music (publisher/aggregator ). In the present day, more artists are using online services instead of record label services to promote and distribute their music.
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